Archive for Październik, 2013

Understanding local payment methods is the key to African e-commerce success

By admin, 28 października, 2013, No Comment

Africa is flavour of the month for global companies wanting to expand their footprint in emerging markets – but, says Peter Harvey of PayGate, some operators have a lot to learn about what works in each country.

“Anybody who tries to do e-commerce in Africa offering only global payment methods is setting up for failure,” says Harvey. “Africa is characterised by huge diversity in payment methods and preferences, which means every region or country needs to be approached as a distinct market.”

For example, says Harvey, “MPESA is wildly popular in Kenya, Tanzania and Uganda, where there are more mobile money accounts than bank accounts. But it’s never taken off in South Africa and is not even a blip on the radar in Nigeria.”

The Nigerian payment method of choice, he says, is the Interswitch Verve card issued through 16 of the country’s major banks. “There are over 10 million Verve cards active in Nigeria, far outnumbering Mastercard and Visa credit cards. Those have a definite presence in the country and will continue to grow, but anybody selling into the Nigerian market who doesn’t take Verve payments is going to struggle.”

Africa’s diverse payment methods also come with different risk profiles for merchants, adds Harvey. “We find some merchants are wary of MPESA, for example, because mobile money is such a new thing. But in fact, because it’s a direct cash transfer system it’s incredibly safe for merchants – I haven’t yet heard of a way to defraud someone using MPESA.”

Card payment systems are more vulnerable, which means merchants need extra protection. “In the case of Mastercard and Visa you have the option of using 3-D Secure; that’s not available for Verve cards, but there are other steps you can take as a merchant to protect yourself.”

The bottom line, says Harvey, “is that any company thinking of doing e-commerce in Africa needs to research its market very carefully. Assume you will need a different approach for each country, and find a skilled and experienced local payment services provider to advise you.”

Leveraging Business Analytics and Information Management to drive value from ERP solutions

By admin, 28 października, 2013, No Comment

By David McWilliam, Director at Cortell Corporate Performance Management

Many organisations spend millions on their Enterprise Resource Planning (ERP) and transactional processing systems in order to streamline efficiencies and break down silos within the company. However, improving efficiency but not addressing effectiveness means that organisations often fail to leverage the full value from the masses of information stored within these systems. Utilising this information by analysing data can not only improve the Return on Investment (ROI) of ERP and transactional processing solutions, it can also provide significant insight that can assist with enabling agile, fact-based decisions and enhance competitiveness. Business Analytics, coupled with effective Information Management, is critical in driving full value from any ERP or transactional processing solution and increasing competitiveness.

Efficiency without effectiveness

Within organisations today, there is little question that transactional processing and ERP solutions are necessary to automate large volumes of transactions at the speed required to compete in a fast-paced market. Organisations invest in these solutions with the hope of improving efficiency, however the issue of improving effectiveness is often seen as less important.

However, without some sort of Information Management and analytics solution it is impossible to measure key metrics within the organisation, which means that without these solutions, organisations are effectively ‘working in the dark’ with no idea as to whether their processes are working or not. Exploiting the value of data is as critical to competitiveness as automating processes, since analysing the data contained within processing systems is vital in better understanding the business, reducing risk, improving decision-making and driving insights that can enhance customer services.

The perceived failure of intelligence and analytics tools

Utilising information assets is key in driving greater value from IT. Many studies and research houses have proven that companies that invest in operating effectively significantly outperform those that invest solely in efficiency. Yet organisations remain reluctant to invest in Business Analytics and Information Management solutions, despite the fact that investment into these solutions is significantly smaller than that required for the processing systems themselves.

The main reason for this is the high perceived failure rate of Business Analytics implementations, which in itself is often caused by the lack of an Information Management strategy. It is important to bear in mind that any analytics tool, no matter how powerful, can only analyse the data available, so ensuring the quality of this data is critical. An analytics strategy without an information strategy will never deliver the value required, leading many organisations to believe their investment into intelligence and analytics has been wasted. In this same vein, it is also critical to understand that Information Management and Data Quality are not a single project, but an on-going initiative that needs to permeate organisational culture if it is to be effective.

Another reason for the ‘failure’ of analytics solutions lies with the typical gap between business and IT. Business Analytics and Information Management cannot be driven by the IT department, but should be driven by the business itself, to ensure that the solution fits the requirements of the organisation. Technology should always satisfy business imperatives to ensure value is gained, which requires the solution to fit with business strategy, which in turn requires a solid understanding of the needs of the business users. Successful Information Management and Business Analytics will never be achieved without business sponsorship, and choosing a tool or technology should only take place once business needs are clearly understood. Ultimately the business should not have to make the solution work, the solution should fit the business and its needs.

The value of Information Management and analytics

If effective Information Management and Business Analytics can be implemented to fit the requirements and strategy of the business, there is much value that can be unlocked from the volumes of data contained within transactional processing solutions. Exploiting and exploring the value of information assets enables organisations to gain greater insight into their customers, identify and measure business performance indicators, develop an understanding of where things are going wrong and enabling corrective action to be taken, and in short, improving the overall effectiveness of the business, which in turn leads to enhanced productivity. This can then even be taken a step further, with predictive analytics enabling organisations to obtain a reasonable, fact-based forecast of what is likely to happen given current and historical data, further driving business agility and competiveness.

Driving value from transactional processing

Analysing the vast amounts of data contained within transactional processing solutions enables smarter business functioning, by delivering the facts that enable better, faster and more accurate decisions to be made. Providing the right information at the right time to all levels of an organisation increases effectiveness, which in turn improves productivity and customer service and ultimately feeds directly into the bottom line of the business. Multiple studies have proved that fact-based decision-making is far more effective that gut feel – in life as well as in business – and driving this ability throughout an organisation enables true value to be leverage from data, for increased profitability and competitiveness.

WD introduces new ultra-compact network storage plus servers

By admin, 28 października, 2013, No Comment

WD Sentinel DS5100 and DS6100 Provide Small Businesses with an Intel-based Windows Server, Pre-populated with WD Enterprise-Class Hard Drives at an Affordable Price

WD, a Western Digital company and world leader in digital storage solutions has expanded its small- and medium-sized (SMB) storage solution portfolio with the introduction of the new WD Sentinel DS5100 and WD Sentinel DS6100 (S-series) ultra-compact network storage plus servers. The WD Sentinel S-series feature high-performance Intel Xeon processors and are pre-installed with Windows Server 2012 R2 Essentials. All WD Sentinel network storage products feature WD enterprise-class hard drives and these 4-bay WD Sentinel S-series desktop appliances offer up to 16 TB of raw storage. Additionally, unlike traditional NAS systems, the WD Sentinel S-series allow small businesses to run line-of-business applications on their network storage platform.

“WD is using enterprise-class components to build a new family of network appliances for small businesses,” says Bill Evans, general manager of WD’s business storage solutions group. “The WD Sentinel S-series network appliances are engineered with Intel Xeon processors, pre-populated with WD Se datacenter 3.5-inch hard drives for rapid deployment, and feature dedicated 2.5-inch boot drives for maximum reliability. No other vendor offers a comparable network storage plus server in an equally small form factor. With a small footprint and quiet fan, an S-series appliance can be deployed anywhere.”

Adds Anamika Budree, WD Branded Sales – South Africa, “The SMB market in South Africa is a burgeoning one and having a product that combines a powerful Intel processor, Microsoft software, reliability and affordability is meeting this segment’s exact requirements. SMBs are no longer an under-served market with this innovative product, delivering enterprise functionality at an appropriate price point. An added advantage is that the solution is already engineered, configured and packaged, ensuring little to no setup expertise is required with installation. Furthermore, as these smaller businesses grow, this latest iteration of the Sentinel allows them to scale easily by catering to the addition of the Sentinel DX4000 for additional storage.”

Proven Components from Intel, Microsoft, and WD

Built by WD, powered by an Intel Xeon processor and running Windows Server 2012 R2 Essentials, the WD Sentinel S-series is based on proven technologies from industry leaders. Unlike competitors’ proprietary operating systems, the S-series is a fully configured native Windows Server on which customers can deploy thousands of Windows applications.

“Windows Server 2012 R2 Essentials gives customers the benefit of built-in, groundbreaking, low-cost storage technologies, and WD’s Sentinel S-series hardware helps small businesses take advantage of these technologies,” says Jamie Hamilton, Director of Marketing, OEM Division at Microsoft Corp. “We are pleased to work with WD to tackle the small business, first-server opportunity. WD’s hardware engineering expertise, previous success with network storage products based on Windows Storage Server, and leadership in offering an R2 version of Windows Server 2012 Essentials puts WD in a good position to serve this industry.”

Reliable Enterprise Grade Components

The WD Sentinel S-series include WD 3.5-inch datacenter-class hard drives for enhanced data security. Businesses gain enterprise-class reliability with dual dedicated boot drives (optional on WD Sentinel DS5100), dual gigabit Ethernet ports, and dual external DC-in power adapter ports. This engineered redundancy, along with a bezel lock for physical security, all add to the reliability of this ultra-compact network storage plus server that can be deployed virtually anywhere.

Affordable First Server for Any Small Business

The WD Sentinel S-series is a complete, fully-configured solution with automatic backup and restore software for up to 25 users and 50 computers, all at a very affordable price that starts at approximately R29 640.00 inclusive of V.A.T. as a recommended retail price. By combining a single solution for both storage and server requirements, the S-series appliances are a great solution for any small business looking for their first server.

“Finally, a network storage vendor has delivered a low-cost, turn-key solution that meets my customers’ requirements—with no assembly required,” said Kevin Royalty, Microsoft MVP and Managing Partner of Total Care Computer Consulting in Centerville, Ohio. “Small business customers want a packaged solution with balanced disk, processor, memory, and operating system that is engineered and tested as a unit. The DS5100 and DS6100 appliances are ideal as a ‘first server’ due to the high-performance Intel Xeon processor, Windows Server, high-capacity enterprise-class disk storage, and tiny footprint.”

Availability

WD Sentinel S-series appliances will be available in South African in Q1 2014. The WD Sentinel DS5100 is pre-populated in capacities of 4 or 8 TB. The WD Sentinel DS6100 is available with capacities of 8, 12, or 16 TB.

Broadband across Africa – a Long Term Evolution (LTE) with infinite possibilities

By admin, 26 października, 2013, No Comment

…emerging LTE network launches are accelerating in all regions. Network operators are looking to increase network capacity and offer higher-speed mobile broadband access to enterprises and consumers alike. Mobile data roaming is set to deliver approximately USD13 billion in revenue (over the period 2011 – 2016).

Over the past three years, AfricaCom has seen a major shift in the discussion points affecting the telecommunications industry across the African continent. As the single largest annual conference and exhibition geared towards this industry, AfricaCom is well placed to track the conversation and where it is going. For the networks, it has been all about creating an opportunity for those without a voice to be heard. However, now that conversation is firmly headed in the direction of data, some more data and then some even more data.

Ignited by VoIP and the resultant consumer demand for cheaper communication alternatives to voice, the increased traffic in the apps market as well as the ongoing colonisation of broadband across Africa, operators are upgrading their networks to meet these new needs and demands. In understanding how Long Term Evolution (LTE) can affect the delivery of these services and how to maximise revenue opportunities in this sector, AfricaCom is launching its first dedicated LTE event.

A global online survey conducted in May and June 2013 by Informa Telecoms and Media, owner of AfricaCom, reveals that emerging LTE network launches are accelerating in all regions. Network operators are looking to increase network capacity and offer higher-speed mobile broadband access to enterprises and consumers alike. Mobile data roaming is set to deliver approximately USD13 billion in revenue (over the period 2011 – 2016). Comparing this to the voice roaming forecast of around USD5 billion, confirms how mobile data is dominating the space.

Informa’s research shows that the majority of service growth (in-service specific units) is expected to come from data services: the annual volumes (in MB) of data services are forecast to grow by a staggering 328% (over the forecast period). The voice services minutes sector is only predicted to grow by 112% while the text messages sector will grow by 150%.

Appreciating the significance of LTE deployment across Africa, as well as how to maximise revenue opportunities, AfricaComLTE, will present a series of master-classes, interactive panel discussions and presentations. These will involve some of the first movers in this space and technology companies already delivering on the LTE opportunity.

BBM now available to all Android and iPhone users in Africa

By admin, 26 października, 2013, No Comment

BBM™, the iconic mobile instant messaging platform from BlackBerry®, is now available as a free download in Google Play™ and the App StoreSM in Africa, giving Android™ and iPhone users* across the continent access to one of the world’s most popular mobile social networks.

The launch follows the rollout of BBM for Samsung GALAXY smartphone customers in Africa over the past three days.

The demand for BBM on Android and iPhone devices continues to be amazing. In just 24 hours BBM™ has been downloaded over 10 million times by Android™ and iPhone® users, one of the best single-day openings for a mobile app to date. To help manage the pent up demand for BBM and get everyone on the service as quickly as possible, a simple line-up system has been implemented to help ensure a smooth roll out.

To get the fastest possible access to BBM, Android and iPhone users should visit BBM.com from their Android or iPhone browser. Once they’ve downloaded the app, users should launch it and enter their email address to hold their spot in line. BlackBerry will send them an email when they reach the front of the line. Customers can then log in and start using BBM.

Users among the six million who took the time to sign up at BBM.com will be the first to gain access to the service. Users who aren’t among the initial group will be moved through the line as quickly as possible.

BBM for Android and iPhone features:

  • BBM Chat (One to One or Multi-Person Chat) – Enjoy real, immediate conversations with friends on Android, iPhone and BlackBerry smartphones. Not only does BBM let you know that your message has been delivered or read, it also shows you that your friend is responding to the message.
  • More than chat – With BBM you can share files on your phone such as photos and voice notes, all in an instant.
  • Keep your group in the loop – BBM Groups lets you invite up to 30 friends to chat together and goes a step further by allowing Groups to share photos, files and calendars.
  • Post Updates and stay in the know – BBM lets you simply and easily post a personal message, profile picture and your current status, and lets your contacts know instantly in Updates.

 

 

VMware appoints regional head of Sub-Saharan Africa

By admin, 26 października, 2013, No Comment

VMware, the global leader in virtualization and cloud infrastructure, is pleased to announce that Ravi Bhat has joined the company in the capacity of Regional Director, Sub-Saharan Africa. The appointment is effective as of 23 October 2013.

Reporting to Matt Piercy, Regional Vice President for Northern EMEA, Ravi will be responsible for heading up the regional office in South Africa as well as managing the company’s expansion into WECA (West East Central Africa) region. He will be based in the company’s Johannesburg office.

Prior to joining VMware, Ravi spent several years with IBM, most recently leading the IBM Software business in South Africa.

“VMware is currently investing in the expansion of its operations throughout the Sub-Saharan Africa region, a region which is hungry for both virtualization and cloud technologies,” states Piercy.

“Our appointment of Ravi is further evidence of this commitment as well as of our personal investment in the region’s leadership. We believe that his extensive experience and leadership skills will be a great asset to support our continued and envisaged growth in the region,” ends Piercy.

The Animation School to hold presentations on Johannesburg campus opening

By admin, 25 października, 2013, No Comment

The Animation School, one of South Africa’s only formally accredited animation and visual effects training centres, will host a series of presentations in October and November. The institution’s cofounder and principal, Nuno Martins, will host the presentations at the school’s new Johannesburg campus, which is opening in 2014.

The presentations will take place on 26 October, 09 November and 16 November at the new Johannesburg campus which is located on 181 Jan Smuts Avenue in Rosebank. Each day will be divided into two sessions, starting promptly at 11am and 2pm.

Martins’ talks will cover a detailed outline of the 3-year animation course, including examples award winning student work. He will also explain the career prospects that become available to qualified animators, as well as the school’s basic entry requirements.

“We would like to encourage prospective students to attend the presentations to learn more about studying and working in the animation industry in South Africa and abroad. They will also get an opportunity to find out about the Johannesburg campus’ offering,” said Nuno Martins.

Please contact Ntombi Gama at ntombi@clockworkmedia.co.za or 072 864 9674 if you would like to attend one of the several daytime presentations.

 

Plan to fail for security success

By admin, 25 października, 2013, No Comment

Doros Hadjizenonos, sales manager at Check Point South Africa, looks at how failures can be used to boost security – if approached in the right way

With the South African government’s recent inauguration of the National Cyber Security Advisory Council (NCAC) – higher emphasis has now been placed on the issue of cyber security threats.

We’ve all heard the old saying: “If you fail to plan, you’re planning to fail.” Of course, it’s true and from a security viewpoint, it’s also interesting to turn the cliché on its head. Shouldn’t a major part of any robust IT security strategy be about planning to fail? About preparing for the ‘what if’ scenarios that can disrupt normal business operations, and attempting to mitigate the potential impact of those disruptions?

A majority of businesses in South Africa already do this to some extent by performing regular vulnerability scans and penetration tests on their networks. But all too often these tests will look only at issues such as vulnerabilities on Internet gateways, systems with out-of-date patches or the presence of malware. They don’t include other security problems that are just as capable of causing outages, failures and damage – such as Distributed Denial of Service (DDoS) attacks, phishing attempts and more – which almost always strike at random and unexpectedly.

So how do you widen the scope of your security planning to ensure you’ve covered all the outage and security scenarios that could have a catastrophic effect on your business?

Monkey business

A few years ago, streaming media company Netflix addressed this specific issue by creating a software tool called Chaos Monkey. Its purpose was simply to randomly target and kill software and server processes, to try to disrupt and cause failure in the company’s overall services.

While letting rogue software loose in your main business systems may seem counterintuitive, from a security standpoint it makes sense. After all, wouldn’t you want your systems to remain secure when it matters the most: during an actual attack or unexpected outage? It’s the random element that provides the toughest test.

Here’s a look at how to mitigate the impact of some very common, but unpredictable, security problems.

DDoS denial

Over the past year, we’ve all seen how almost any organisation, commercial or government, can be the target of a DDoS attack. You may not have been targeted yet, but practical measures that any company can take to protect itself against a future attack include:

  • Tuning firewalls to handle large connection rates. IT teams should adjust firewall settings to recognise and handle large-volume and application-layer attacks.
  • Tuning web servers and modifying load balancing and content delivery strategies to ensure the best possible uptime. Simple things such as not hosting large downloadable files on web servers can help, as can safeguarding against multiple login or registration attempts.
  • If your business is totally reliant on its web presence, consider using a scrubbing service or ‘cleaning provider’ to handle large volume attacks, or use a dedicated DDoS mitigation appliance.

Kicking out bots

The Check Point 2013 Security Report found that 63% of organisations worldwide were infected with bots, and more than half of them were being infected with new malware at least once a day. Simple measures such as activating desktop firewalls (usually part of endpoint protection suites), controlling access between network segments, and monitoring firewall traffic for clues will help to stop bots. Companies can also deploy dedicated anti-bot solutions.

The human element

Attackers often look to exploit simple human errors: tricking unsuspecting employees into clicking links in phishing emails to infect their PCs, or inadvertently posting sensitive information to the wrong website. Unfortunately, we’re all conditioned to trust others, and it’s difficult to change this mindset because employees want to be helpful, and want to feel they are doing their jobs effectively. Education can play a key role in boosting security, by making staff aware of potential risks and threats, and of how their behaviour can mitigate risks by avoiding phishing emails, fake websites and more. It’s worth conducting small tests and training sessions with staff to show how seemingly innocuous actions can lead to a security breach.

Anticipating security failures and taking steps to stop them from happening is a good way to boost your organisation’s overall protection. Sometimes, planning for failure can be a truly positive thing.

 

Software AG: Strong growth in main business division

By admin, 25 października, 2013, No Comment
  • BPE license revenue up 31 percent (at constant currency)
  • BPE maintenance revenue up 20 percent (at constant currency)
  • Big Data product revenue grow more than 100 percent 
  • ETS performance on target
  • Another positive segment contribution from Consulting

Software AG (Frankfurt TecDAX: SOW) today released its financial results (IFRS, preliminary) for the third quarter of 2013. The company’s performance confirms that its strategic transformation is producing sustainable results. With increases in license revenue of about 31 percent (at constant currency) and in maintenance revenue of about 20 percent (at constant currency), the Business Process Excellence (BPE) division set a new record significantly above the €100 million mark. More than €10 million of that revenue was generated from sales of big data products, which achieved more than 100 percent growth in the quarter. Several large BPE deals were also signed during the period under review.

“Software AG’s third-quarter results confirm our successful transformation. The early development and expansion of our BPE business with the necessary investments is already showing a positive impact. With this strategy, we were able to win significant market share and therefore have paved the way to long-term growth for Software AG,” stated Karl-Heinz Streibich, Software AG’s CEO. “The overwhelmingly positive feedback from our international customer event in the U.S. and the large new BPE deals in the third quarter reflect the enormous market potential for our products in order to realize the four IT megatrends of mobile, cloud, social and big data management.”

Business Line Development

The Business Process Excellence (BPE) business line set a new record with €114.3 million (2012: €96.7 million) in third quarter. Within BPE product revenue the key area of license sales performed especially well, totaling €61.8 million (2012: €50.0 million) — despite the increasingly difficult market environment. This represents a growth rate of about 31 percent (at constant currency), which confirms the impact of strategic measures — increased investments in sales and marketing in particular—initiated in specific markets. North America and EMEA specifically played a positive role in this development. In addition to the previously announced large BPE order worth $17 million in the United States, a further BPE deal was signed in Europe with a total volume of more than €10 million in the third quarter. Based on a full project pipeline, Software AG is confident that BPE license revenue will continue to achieve robust growth for the rest of the year.

The traditional Enterprise Transaction Systems (ETS) database business generated €58.9 million (2012: €77.6 million) in revenue for the third quarter. This performance is in line with the company’s full-year guidance. Following an extraordinarily strong second quarter with above-average ETS license revenue due to early closings of deals, third-quarter revenue showed an expected decrease.

The Consulting business line, which has been comprised of BPE, ETS, and IDS Scheer Consulting services since the beginning of 2013, recorded €65.2 million (2012: €83.0 million) in revenue in Q3. This quarter is typically characterized by a high number of leave days due to the vacation season. The successful realignment of the consulting business and the associated withdrawal from unprofitable markets led to a decline in reported revenue year on year. Software AG sold its North American SAP service activities at the beginning of the year. Disposals followed in Hungary, the Czech Republic and Slovakia in the third quarter. These steps were consistent with the company’s strategy to focus the SAP services on process optimization in the German-speaking region. Consulting made a positive segment contribution in the third quarter—continuing its operational turnaround.

Total Revenue and Earnings Performance

Due to a targeted reduction in consulting revenue, Software AG’s Group revenue was €238.5 million (2012: €257.4 million) in the third quarter, which is a 2 percent decrease at constant currency. Total license revenue for the Group was €79.9 million (2012: €80.5 million), which is a 5-percent rise at constant currency. At €175.1 million (2012: €178.3 million), product revenue—consisting of licenses and maintenance—was up 4 percent year on year at constant currency. This represents 73.4 percent (2012: 69.3 percent) of total revenue, further improving Software AG’s revenue mix towards growth-driving, high-margin license and maintenance revenues. EBIT was €49.1 million (2012: €61.1 million), despite a total of €72.5 million (2012: €60.4 million) in sales expenses, which reflect a planned increase for addressing new high-potential BPE markets. Adjusted for acquisition-related expenses, operating EBIT (non-IFRS) was €66.2 million; this represents an operational 28 percent return on sales.

“Software AG successfully claimed its stake in an intensely competitive environment with negative currency effects in the third quarter. Thanks to financial discipline and dynamic revenue performance, we were able to significantly increase the margin in our BPE business,” elaborated CFO Arnd Zinnhardt. “Our financial base provides the ideal conditions for continued growth.”

Employees

As of September 30, 2013 the Software AG Group had 5,356 (2012: 5,436) employees, of which 1,261 (2012: 1,084) worked in Sales and Marketing and 1,005 (2012: 892) in Research and Development. The total number of employees in Germany was 1,735 (2012: 1,783).

Outlook 2013

Software AG still expects an increase in BPE revenue between 16 and 22 percent (at constant currency) for fiscal year 2013. Revenue in the traditional ETS database business is anticipated to fall by 4 to 9 percent (at constant currency). The forecast for earnings per share was set between €1.70 and €1.80 in January 2013—without taking into account the impact of business opportunities that presented themselves throughout the year (share buyback program, acquisitions and associated costs). Without taking these into account, earnings per share should be within the indicated range. Given the overall increasingly difficult market climate, Software AG points out that operational results could be rather at the low end of the projected ranges, despite the typically strong fourth quarter.

Kaspersky Lab launches free app for secure web browsing on iPhone and iPad

By admin, 25 października, 2013, No Comment

Kaspersky Lab is pleased to announce the release of a new free app to ensure users are safe while surfing the web on their iPhone and iPad devices. The new Kaspersky Safe Browser for iOS is now available from the Apple App Store.

Like any Internet user, iPhone and iPad owners can fall victim to cyber attacks which use social engineering techniques. The most widespread example of this is phishing, which tricks users into providing their personal information through the use of fake websites or mass mailings that use the names and logos of well-known companies. The user could be tricked into sharing their passwords to a social networking site, email address, Apple ID account, and more.

The risks are even bigger for anyone who uses a mobile device for banking and financial transactions. According to a recent B2B International survey, 38% of mobile device owners use their gadgets to perform financial transactions, while one in three users encountered phishing attacks that posed as e-banking services.

Kaspersky Safe Browser for iOS blocks links to phishing sites and other web-based resources that can be dangerous for users. The new application can also filter content according to selected user criteria. This way, users can automatically block pornographic sites, material containing violence or profanity, gaming sites, social networks, chats, forums and more. There are 17 pre-defined content filtering categories in total.

Kaspersky Safe Browser for iOS provides real-time protection from known and emerging threats thanks to data it receives from Kaspersky Security Network, which processes threat intelligence delivered by users of Kaspersky Lab security products from around the world. The new application is compatible with Apple devices running iOS 5 and higher.

Alexey Chikov, Product Manager at Kaspersky Lab, commented; “Quite a few users of Apple products believe their devices are immune to cyber attacks. This false sense of security makes it easier for cybercriminals to execute their plans. Kaspersky Safe Browser for iOS protects users from dangerous content whenever they go online.”

Kaspersky Lab has solutions which can protect all kinds of devices – from smartphones to servers. The company recently released Kaspersky Internet Security – multi-device, a key solution for home users designed for all Internet-connected devices: Windows and Mac- based computers as well as Android-based smartphones and tablets. The release of Kaspersky Safe Browser for iOS brings iOS-based devices into this secure ecosystem.

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